There are a few important factors that need to be considered when deciding on where to go on vacation. Quite often there is an event or someone you’d like to visit that plays a part in your decision making process. Beyond that the choice between a warmer location to escape the winter or the opposite and embracing the winter and all it brings.
Barefoot Technologies Blog- Vacation Rental Industry News
Tags: Client Expectations, Vacation Rental Software, How to market vacation rentals, Vacation Advice, Property manager marketing, Vacation
Six ways to use sporting events to increase vacation rentals
Posted by Aj Mudford on Feb 12, 2014 12:15:00 PM
The FIFA World Cup is coming to Brazil this year for an event that will be watched by billions of viewers worldwide and attract around 600,000 tourists to the country according to International Business Times. It is an opportunity for Brazilians to showcase their culture, food and soccer skills in what is sure to be an amazing spectacle. But how can you use sports teams or events to benefit your business?
Tags: rental industry, How to market vacation rentals, CRM, Relationship Management, Sporting events
5 Tips to Relationship Building: Rental Management in a digital age
Posted by Adam Zippin on Jan 23, 2014 4:53:00 PM
Come sit next to me if you want to complain about the smart phone. I know that I miss seeing my children’s faces that are buried in theirs. There is one redeeming quality that I can get my head around. My kids are friends, real friends, with kids all around the world. They Instagram and snap chat with them every day and those relationships are as real to them as the kids that they are friends with at school and at dance.
Tags: Vacation Rental Software, How to market vacation rentals, Relationship Management, Technology Age, New Technology
Seven Useful Tools For Shoulder Season Vacation Rentals
Posted by Adam Zippin on Jan 16, 2014 5:52:00 PM
As winter begins to fade it becomes more important than ever to capitalize on your winter season guests. These guests can vary dramatically based on your market but one thing is the same, the main season is ending and your guest are beginning to shift from those coming to stay for the peak season to those who are looking for a shoulder season getaway.
Tags: Client Expectations, Vacation Rental Software, How to market vacation rentals, Marketing, Property Management, Property Management Software, Competitive Advantage, Browser Based Software, Barefoot Technologies, Property manager marketing, rental indusrty competition, Offerings, CRM Tips
Every once in a while you find something that is so unique and exciting that you have to comment on it. We sit in our world, and watch everything pass by, and never really utilize the uniqueness of the opportunities that are afforded to us.
Tags: Vacation Rental Software, How to market vacation rentals, Marketing, Property Management Software, Barefoot Technologies, future of vacation rentals, Property manager marketing
Well it’s the time of year up here in New England where rumors of snow are backed up by frigid mornings and mildly warmer days, most call it winter but I am lucky enough to call it hockey season. Now some may not see the difference between a winter enthusiast and a hockey fan but differences like this can distinguish your business from the rest. With the winter coming in, the rental market shifts drastically up here, and in any location with winter snow. So how does this resonate through with your business? Here are 8 ways to beat the winter with simple marketing tools
Tags: Vacation Rental Industry, Vacation Rental, Vacation Rental Software, rental industry competition, How to market vacation rentals, Rental Management, Second Home, Property Management Software, Management Software, Competitive Advantage, Rental management Software, rental marketing, Property manager marketing, professional management, rental indusrty competition, Offerings, rental management business, Rental Management CRM, CRM, CRM Tips
Your New Competition: It looks different than you think.
Posted by Adam Zippin on Nov 7, 2013 4:27:00 PM
Tags: Vacation Rental, rental industry competition, RBO, How to market vacation rentals, future of vacation rentals, rental management business, Rental Management Company, VRMA, PMC, Rental Managers, How RBO's are competing for your business
A Fresh View On The Vacation Rental Managers Association Conference
Posted by Adam Zippin on Nov 1, 2013 3:41:00 PM
Barefoot newcomer, Claiborne Yarbrough, attended the VRMA Conference with the team in Nashville this month. With less than a month under her belt and being stuck in a booth with 3 annoying gents, this would be quite a task for the new member of our vacation rental software team. Read on to see how she handled it, her key takeaways, and an overall introduction to the newest member of our sales team!
Tags: Barefoot, Client Expectations, Vacation Rental Software, How to market vacation rentals, Rental, Rental Management, Property Management, Property Management Software, Management Software, Airbnb.com, rental management business, Rental Management CRM, VRMA, VRental management Software
In short, yes, but let me elaborate. Last week the Barefoot team travelled to the VRMA conference in Nashville TN. Aside from some great music, awesome food, and southern charm, there were some great things to be learned at the conference. Douglas Quinby, the VP of research at PhoCusWright gave an eye opening speech at the close of the show. If you left early you missed out but I will do my best to shed some light here as to why your website may ruin your business.
Tags: Vacation Rental Management, Barefoot, Vacation Rental, Client Expectations, VRBO, Vacation Rental Software, rental industry competition, How to market vacation rentals, Management Software, Competitive Advantage, rental marketing, future of vacation rentals, Property manager marketing, Vacation Rentals, rental management business, Rental Management CRM, CRM Tips
Airbnb.com Bounces Back: And In Impressive Fashion!
Posted by Adam Zippin on Oct 15, 2013 1:12:00 PM
My last blog got some mixed reviews after I wrote about the subpoena that Airbnb.com received. Some people liked it and we got a tweet out there, others were not so impressed with my views. So this week, I am glad to report that Airbnb.com has partnered with Pepsi Next to anchor its newest promotion.
Tags: Vacation Rental Industry, Barefoot, Client Expectations, Vacation Rental Software, HomeAway, rental industry competition, How to market vacation rentals, Property Management, Second Home, Property Manager, Management Software, Competitive Advantage, rental marketing, Property manager marketing, professional management, rental indusrty competition, Airbnb.com