The FIFA World Cup is coming to Brazil this year for an event that will be watched by billions of viewers worldwide and attract around 600,000 tourists to the country according to International Business Times. It is an opportunity for Brazilians to showcase their culture, food and soccer skills in what is sure to be an amazing spectacle. But how can you use sports teams or events to benefit your business?
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Come sit next to me if you want to complain about the smart phone. I know that I miss seeing my children’s faces that are buried in theirs. There is one redeeming quality that I can get my head around. My kids are friends, real friends, with kids all around the world. They Instagram and snap chat with them every day and those relationships are as real to them as the kids that they are friends with at school and at dance.