Summer is right around the corner which means now is the perfect time to look into booking your next summer vacation. Consumers must remember to be vigilant when making their booking online because the potential for scam artists has never been more prevalent. We wrote a blog on February 6th titled Avoid the Pitfalls of Vacation Rental Scams if anyone wants to refresh their memory click the title.
Barefoot Technologies Blog- Vacation Rental Industry News
The third segment will focus on how to convert your new visitors into leads. In segment 1 we discussed the background of inbound marketing, in segment 2 we covered how to get your message through the traffic of the internet, to the right person. Once you have increased your traffic, the next step is to begin converting that traffic to leads. After all, what good is a more qualified lead funnel if your conversion rates stay the same? You have gone through the work to get your message to the people who want to hear from you, now make the most of this targeting and increase your close rates.