Barefoot Technologies Blog- Vacation Rental Industry News

Boosting Your Vacation Rental Reservations Using a Referral Agent Portal

Posted by Claiborne Yarbrough on May 24, 2016 5:27:28 PM

One of the best parts of my job is being able to talk to so many vacation rental companies and their employees, whether they are using Barefoot Vacation Rental Management software or another competing product. This industry is changing so fast for so many of you, with more and more costs, margins that are being squeezed, and the absolute mandate for you to look for additional sources of revenue.

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Your Rental Gold Mine... Repeat Vacation Rental Guests

Posted by Mike Todd on May 12, 2016 2:23:14 PM

I was speaking with some potential clients at the VRMA conference in Atlanta a couple of weeks ago and one of them mentioned that they only get about 15% of their business from repeat guests (sometimes called unicorns). I was shocked to hear that. This then sparked my curiosity and I started to ask vacation rental managers what percentage of their business come from repeat guests.  More times than not it seemed that the managers I spoke with all felt that they were missing opportunities by not focusing more on the guests that had already stayed with them.
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Barefoot Technologies Announces Two Way Integration with Inbound Marketing Industry Leader Hubspot

Posted by Claiborne Yarbrough on May 6, 2016 4:36:41 PM

FOR IMMEDIATE RELEASE

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Millennial Work and Spending Habits Impact the Vacation Rental Industry

Posted by Mike Todd on Apr 21, 2016 4:41:15 PM

I attended the Mountain Travel Symposium in Keystone, CO the week of April 4th.  There were many great presentations and interesting things to hear about in the mountain resort industry and the vacation rental industry, but one presentation stood out to me. The sharing economy and millennials.  As you can imagine the ramifications that come with this are deep, but I wanted to take a closer look at how this generation impacts the workforce.

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Social Media Complaints and Vacation Rental Management

Posted by Mike Todd on Apr 6, 2016 6:22:42 PM

Being in the service industry we all know how important your paying guests are to your business.  Barefoot also recognizes that our clients are much more than Property Managers in fact we recognize that our clients are Vacation Managers.  With that distinction of being a Vacation Manager a lot of responsibility comes with helping to provide an amazing experience and create long lasting memories for families and friends.  In most cases people that stay in a vacation home have planned and saved for that very special trip for a very long time.  Expectations are very high and that is why it is important for all Vacation Managers to have a plan in place to handle social media complaints. 

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Think Like A Resort Not Just A Vacation Rental Company

Posted by Ed Ulmer on Mar 21, 2016 4:15:58 PM

I recently had the opportunity to do a tour of the Balsams Resort, which is Les Otten’s (formerly of American Ski Company) new project. For those of you not aware of the resort here is some background. The historic resort, first opened in 1866, has been closed for the last 5 years.  It is basically its own town in New Hampshire and is the site of the first in the nation voting in Presidential elections and primaries — there were nine votes cast in this year’s primary.  The Balsams Resort is an ambitious project to revitalize one of the grand, old resorts in the country.  It is truly a beautiful setting, with a world class golf course, hiking, biking and potential to create the largest ski area in the East.  Historically, the Balsams, for any of you lucky enough to have ever stayed there, was also known for its cuisine, formal dining and cooking school. 

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How to Choose a Vacation Rental Property Management System

Posted by Janice Brunelle on Mar 10, 2016 3:25:50 PM

Choosing a Vacation Rental property management system (PMS) is a decision that requires time and commitment to the process. In a simple list of where to start, the one factor that must always be considered is time. The time spent on the process will be time well spent when you can look back on the time you wasted wondering why your competitors had more bookings, or managing manual reports/communication/work orders. With a new PMS you can now have the time to market your properties efficiently!

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Tags: Property Management Software

InterCoastal Net Design-- HomeAway's New Fee for Bookers-- Opportunity?

Posted by Guest Author on Mar 4, 2016 11:00:00 AM

Here's another perspective from our internet marketing partner InterCoastal Net Design about the opportunity that might exist for vacation rental managers.

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Traveler's Fees and Another Perspective from VacayStay Connect.

Posted by Guest Author on Mar 3, 2016 10:00:00 AM

This is more in a series of responses to my initial blog about the new traveler's fees being implemented by HomeAway. In this reply, VacayStay Connect offers another perspective.

"Having worked with professional vacation property managers for many years, we understand why significant HomeAway business policy changes can invoke anger and frustration within the industry - a normal human reaction to change.

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Tags: Vacation Rental Marketing

Opportunity for Vacation Rental Managers in Response to HomeAway's Traveler Fees

Posted by Claiborne Yarbrough on Mar 2, 2016 12:20:42 PM

Last week I posted a blogabout the HomeAway traveler's fee that are now being applied to booking generated through any of HomeAway's US portals. There is an opportunity for the savvy vacation rental manager who looks to their internet marketing expert. This is the first blog in a series of blogs on this topic.

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Tags: Vacation Rental Management