Barefoot Technologies Blog- Vacation Rental Industry News

Yield Management/Dynamic Pricing/Revenue Management...you can call this many different things, but as our business changes, we need to look at how to maximize our revenues to both your Vacation Rental Management company, and to your owners.  There is an excellent article that I found on VRMA weekly newsletter titled How to Make Yield Management Work for Your Vacation Rental Business CLICK HERE.  Managing rates is an ever changing business, and you need to be aware of what is happening in our industry.

We've decided to start a new kind of blog post where we put the spotlight on the amazing Barefoot customers who provide outstanding vacation rental management around the country.

We've decided to start a new kind of blog post where we put the spotlight on the amazing Barefoot customers who provide outstanding vacation rental management around the country.

It's that time again. You are well into your summer season and even those of you who are people people are getting burned out. Here's a humorous take on the typical vacation rental manager's state of mind at the end of July.

Although many Vacation Rental Companies are in the thick of your season, it might make some sense to take some time now to plan for the shoulder season, less than 45 days away. Putting some marking campaigns into place now might mean the difference between high occupancy or lower occupancy for those amazing fall months when the weather is still beautiful and there are less crowds to contend with.

I have been in this industry for over eleven years now, and I have seen many changes with companies like Home Away, Wyndham, Resort Quest, and regional companies using their presence to really shape our industry as we move forward. From the standpoint of software, we have seen tremendous consolidation.   Believe it or not, after 16 years, Barefoot Technologies has outlasted almost all of our competitors, and we are stronger than we have ever been.  As the industry changes, so does the technology needed for the success of the vacation rental websites. 

Last Thursday, May 11, 2015, Greg Schwartz, CFO of Zillow sent out an email with three stated purposes including lead management, rapid network growth and the announcement of a new product, Zillow Rent Connect.