Barefoot Technologies Blog- Vacation Rental Industry News

Anna Maria Island, A Vacation Rental Success Story

Posted by Adam Zippin on Apr 21, 2011, 6:57:00 AM

Southwest Florida was hit hard by the recession; real estate values plummeted, construction of new homes was non-existent, and the island has had its fair share of failures, including self-dealing and fraud. However, thanks to the vision of and marketing efforts of its businesses and political leaders, Anna Maria has been able to recover better than anywhere else in Southwest Florida.

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Four things to think about when marketing to women

Posted by Adam Zippin on Apr 13, 2011, 7:55:00 AM

In the last issue of CRM Magazine there was an article called “ The Feminine Marketing Mystique.” The purpose of the article was to demystify the purchasing behavior of women. Why is it important to understand the purchasing behavior of women?

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More than 1 million websites hacked

Posted by Adam Zippin on Apr 6, 2011, 9:10:00 AM

MSNBC reports that more than 1 million websites have been hit by a hacking attack that injects code into sites that redirect users to a scam-looking software sales operation. Experts claim that this attack is the largest of its kind ever seen.

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The Vacation Rental Industry is Going for a Record Year

Posted by Adam Zippin on Apr 5, 2011, 3:57:00 AM

Last week, LeisureLink, Inc released its Vacation Lodging Demand Index for February 2011. The data show that demand for the leisure lodging industry increased significantly in 2011 compared to the same period in 2010. The index showed a year over year increase of 15%, and a big reason for this is that consumers are gaining confidence and are again willing to spend money on vacation travel. “We are finally seeing strength in fly-to markets, such as Hawaii,” said Steve Reich, Senior Vice President of LeisureLink, Inc. “Consumers are committing to longer, more expensive trips, and this is a very healthy development.”

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The price of linens is going UP UP UP - Why, and what can you do.

Posted by Adam Zippin on Mar 31, 2011, 8:30:00 AM

You may be aware of the fact that the price of linens has recently risen dramatically. Steve Craig of VRHP has the answer to why:

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Barefoot Technologies Welcomes Niko Uola Onboard

Posted by Adam Zippin on Mar 29, 2011, 2:12:00 AM

Barefoot Technologies, a leading provider of property management software, has hired a new intern and continues its successful relationship with New England College. The new intern is Niko Uola, a junior at New England College and a member of the NEC Men’s Varsity Ice Hockey team.

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Property Management Provider, Barefoot, partners with Vacation Remix

Posted by Adam Zippin on Mar 25, 2011, 2:30:00 AM

Barefoot is thrilled to announce a new partnership with Vacation Remix.

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Vacation Rental Site TripAdvisor’s Data Stolen

Posted by Adam Zippin on Mar 24, 2011, 9:45:00 AM

TripAdvisor’s website has been hacked and an unknown number of member email addresses have been stolen, according to CEO Steve Kaufer.

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Show Season for the Vacation Rental Industry

Posted by Adam Zippin on Mar 23, 2011, 3:18:00 AM

As providers of property management software, we find the trade shows to be a great opportunity for us to connect with existing clients, exchange ideas with other members of our industry, and just enjoy the company of old friends and colleagues.

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HomeAway and YapStone

Posted by Adam Zippin on Mar 18, 2011, 2:53:00 AM

YapStone, Inc., the largest electronic payments-as-a-service provider focused in the property management industry, has announced a technology partnership with HomeAway, Inc, the world’s leading network of online vacation rentals.

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