Barefoot Technologies Blog- Vacation Rental Industry News

Barefoot Welcomes Newest Vacation Rental Management Client: The Long & Foster Companies

Posted by Claiborne Yarbrough on May 30, 2014 2:35:00 PM

FOR IMMEDIATE RELEASE                    

Corporate contact:

Vicki Bendure, APR


Long & Foster Selects Barefoot Technologies Vacation Rental Software

Internet-based software system simplifies vacation rental management process

CHANTILLY, Va., June 2, 2014 – Long & Foster’s Vacation Rental division, one of the largest vacation and resort rental companies in the country, has selected Barefoot Technologies Corporation as its vacation rental software provider. Barefoot Technologies’ software system provides online reservation, booking and CRM services, which will help improve the rentallong-and-foster-vacation-rental-management process for both property and resort owners, as well as their rental clients.

“We are excited to be working with Barefoot Technologies and their team of experts,” said Tracey Espada, vice president of Long & Foster’s Vacation Rental divison. “Their forward thinking and innovative product was the key in our decision to partner with Barefoot, and we look forward to a long and successful relationship as we grow and move into the future.”

After exploring many different vacation rental software systems in the market, Long & Foster selected the Barefoot Agent 3.0c software platform because it offered comprehensive reservation and asset management services. Additionally, Barefoot Technologies’ staff, professionalism, technology and vision of the industry fit Long & Foster’s needs and strategic plans for the future.

Joe Amatangelo, president of Long & Foster’s Vacation Rental division, shared Espada’s excitement for the new solution, which has an expected go-live date for the 2015 season.

“Our Vacation Rental team already excels at providing our clients—whether they’re vacationers or property owners—with exceptional service, and the addition of Barefoot Technologies’ comprehensive online solution will help us to further enhance the quality of our customer support,” Amatangelo said. “I’m confident that with our team and Barefoot Technologies’ solution, we’ll be on track to becoming one of the most innovative and successful vacation rental companies in the industry.”

With over a decade of experience providing vacation rental software, Barefoot Technologies is excited at the opportunity to work with such an innovative multi-faceted customer as Long & Foster.

“Barefoot is excited to be working with Long & Foster and its Vacation Rental division. Not only are they in great real estate and rental markets but their innovative corporate strategies and team are a great fit for Barefoot and we look to doing great things together,” said Ed Ulmer, president of Barefoot Technologies.

For more information on Long & Foster’s Vacation Rentals, visit For more information about Barefoot Technologies, visit

About Long & Foster’s Vacation Rental Division

Long & Foster’s Vacation Rental division manages more than 2,000 resort rentals in Maryland, Delaware, Virginia and New Jersey, along the shore and in vacation destinations like Deep Creek Lake and Smith Mountain Lake. The division supports both property owners and their rental guests, coordinating for them weekly, seasonal and weekend get-away packages, as well as off-season rentals. Long & Foster’s Vacation Rental division is part of The Long & Foster Companies, which is the parent company to Long & Foster Real Estate, the largest independent residential realestate company in the country. For more information, visit

About The Long & Foster Companies

The Long & Foster Companies is the parent company of the largest independent residential real estate company in the United States, Long & Foster Real Estate, Inc., and is the leading provider of homeownership services in the Mid-Atlantic and Northeast region. In addition to its real estate arm, The Long & Foster Companies consist of Prosperity Home Mortgage, LLC; Long & Foster Insurance, Inc.; and Long & Foster Settlement Services. Long & Foster Real Estate sold more than $28.3 billion worth of homes and helped people buy and sell homes more than 80,000 times in 2013. The Long & Foster Companies’ 2013 combined sales for the year were in excess of $51 billion. Visit for more information.

About Barefoot Technologies

Barefoot is a leading provider of browser-based reservation and asset management systems in the vacation rental industry. It has the distinction of being the first browser system in the industry, the first to provide online booking, tenant, owner access and to offer social media tools and is designed to be tailored to meet clients’ exacting needs. Barefoot is also the only system with a full Customer Relations program wrapped into the program, which in effect makes it the only full service system in the industry. Founded in 1998, by leading technology and industry players, the “.NET platform” has become a standard for those who are trend setters in the industry and those who desire to dominate their market with unique functionally. For more information, please contact Barefoot at 603-225-0511,

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Tags: Vacation Rental Industry, Vacation Rental Software, Barefoot Technologies, Press Release, Long & Foster Companies